Changing Leaders – Approval

Jun 28, 2010

Q. Do you approve or disapprove of Julia Gillard replacing Kevin Rudd as leader of the Labor Party and Prime Minister?

Total Vote Labor Vote Lib/Nat
Total approve 47% 68% 36%
Total disapprove 40% 23% 60%
Strongly approve 15% 27% 10%
Approve 32% 41% 26%
Disapprove 19% 11% 26%
Strongly disapprove 21% 12% 34%
Don’t know 12% 9% 5%

Sample = 818

47% approved the change from Kevin Rudd to Julia Gillard as Prime Minister and 40% disapproved. Opinions reflected political party preferences. Labor voters strongly approved the change by 68% to 23% while 60% of Liberal/National voters disapproved and 36% approved. There were no significant differences by gender. However, older respondents were more likely to approve than younger respondents – 55% of those aged 55+ approved and 37% disapproved. Comments »

Better Prime Minister

Jun 28, 2010

Q. Who do you think would make the better Prime Minister out of Julia Gillard and Tony Abbott?

Total Vote Labor Vote Lib/Nat 21 Jun 10
Julia Gillard 49% 86% 12% 50%
Tony Abbott 29% 4% 73% 32%
Don’t know 22% 11% 12% 18%

Sample = 818

49% preferred Julia Gillard as Prime Minister and 29% preferred Tony Abbott – similar to the results from last week before Julia Gillard became Prime Minister. This is also slightly better than last week’s result for Kevin Rudd when he was preferred over Tony Abbott by 47% to 30%. Men preferred Julia Gillard 47%/33% and women 51%/25%.  Comments »

Best Leader – Rudd/Gillard

Jun 21, 2010

Q7. Who do you think would make the better Prime Minister out of Kevin Rudd and Julia Gillard?

Total Vote Labor Vote Lib/Nat 15 Feb 10
Kevin Rudd 36% 56% 26% 45%
Julia Gillard 33% 30% 36% 26%
Don’t know 31% 14% 38% 29%

Respondents were fairly evenly split over whether Kevin Rudd (36%) or Julia Gillard (33%) would make the better Prime Minister. This is a substantial change since this question was last asked in February – Julia Gillard up 7% and Kevin Rudd down 9%.

Labor voters preferred Kevin Rudd (56% to 30%) and Liberal voters preferred Julia Gillard (36% to 26%). Greens voters preferred Julia Gillard by 62% to 18%.

Men show greater support for Kevin Rudd (40%/33%) whereas women were evenly divided (32%/34%). Comments »

Best Leader – Gillard/Abbott

Jun 21, 2010

Q. Who do you think would make the better Prime Minister out of Tony Abbott and Julia Gillard?

Total Vote Labor Vote Lib/Nat
Tony Abbott 32% 6% 76%
Julia Gillard 50% 85% 16%
Don’t know 18% 9% 8%

50% believe that Julia Gillard would make the better Prime Minister and 32% prefer Tony Abbott.

There were major differences by gender – men preferred Julia Gillard by a margin of 7% (47%/40%) whereas the margin among women was 28% (53%/25%). Greens voters preferred Julia Gillard 83% to 8%. Comments »

Trustworthiness of Leaders

May 24, 2010

Q. Do you think the Opposition leader Tony Abbott is more or less trustworthy than the average Australian political leader?Q. And do you think the Prime Minister Kevin Rudd is more or less trustworthy than the average Australian political leader?

  Tony Abbott Kevin Rudd
Total more trustworthy 20% 19%
Total less trustworthy 32% 34%
A lot more trustworthy 8% 4%
A little more trustworthy 12% 15%
About the same 40% 41%
A little less trustworthy 10% 13%
A lot less trustworthy 22% 21%
Don’t know 9% 5%

Perceptions of trustworthiness were similar for the two leaders  – both net negative.

20% believe Tony Abbott to be more trustworthy than the average compared to 32% less trustworthy. For Kevin Rudd the results were 19% more trustworthy and 34% less trustworthy.

47% of Coalition voters think Tony Abbott is more trustworthy and 56% of Labor voters think he is less trustworthy. For Kevin Rudd 40% of Labor voters think he is more trustworthy and 69% of Coalition voters think he is less trustworthy.

Greens voters tend to think Tony Abbott is less trustworthy (55%) and are split on Kevin Rudd (24% more/25% less). Comments »

Reducing the Deficit

May 17, 2010

Q. Do you think that with this Budget, the Government has done enough to reduce the deficit and return the budget to surplus in the next few years?

  Total Vote Labor Vote Liberal/ National
Has done enough 31% 59% 12%
Hasn’t done enough 39% 16% 69%
Don’t know 31% 26% 20%

 31% think that the Government has done enough to reduce the deficit and 39% think they have not done enough. Responses mostly followed party preferences – 59% of Labor voters think they have done enough and 69% of Coalition voters think they have not done enough. Greens voters split 40% enough/31% not enough. Comments »

Attributes to describe the Prime Minister

May 10, 2010

Q.  Which of the following describe your opinion of the Prime Minister, Kevin Rudd?

  29 June 09 7 Dec 09 10 May 10 Change
Intelligent 84% 82% 73% -9%
Hard-working 83% 77% 76% -1%
A capable leader 72% 69% 55% -14%
Demanding 67% 60% 69% +9%
Arrogant 46% 49% 57% +8%
Out of touch with ordinary people 41% 45% 55% +10%
Understands the problems facing Australia 67% 59% 53% -6%
Visionary 49% 48% 37% -11%
Superficial 40% 41% 52% +11%
Good in a crisis 60% 58% 44% -14%
Narrow-minded 32% 36% 43% +7%
Down to earth 56% 55% 47% -8%
Too inflexible 32% 38% 45% +7%
Complacent 28% 38% 38%
More honest than most politicians 47% 49% 39% -10%
Trustworthy * 51% 41% -10%

*Not asked in June 2009

 Most people consider Rudd hard working (76%), intelligent (73%) and demanding (69%). 

 Since this question was last asked in December 2009, Kevin Rudd has lost points on most positive qualities including being a capable leader 

(-14%), good in a crisis (-14%), visionary (-11%) and trustworthy (-10%). His ratings have increased significantly in terms of being superficial (+11) and out of touch with ordinary people (+10%). Comments »

Comparison of Leader Attributes

May 10, 2010

Q.  Which of the following describe your opinion of the Opposition Leader, Tony Abbott?

  Kevin Rudd Tony Abbott Difference
Intelligent 73% 72% +1%
Hard-working 76% 71% +5%
A capable leader 55% 50% +5%
Demanding 69% 52% +17%
Arrogant 57% 54% +3%
Out of touch with ordinary people 55% 51% +4%
Understands the problems facing Australia 53% 49% +4%
Visionary 37% 35% +2%
Superficial 52% 44% +8%
Good in a crisis 44% 40% +4%
Narrow-minded 43% 53% -10%
Down to earth 47% 50% -3%
Too inflexible 45% 47% -2%
Complacent 38% 30% -8%
More honest than most politicians 39% 33% +6%
Trustworthy 41% 39% +2%

 Kevin Rudd has only slightly better ratings than Tony Abbott across key positive attributes such as hard-working (+5%), a capable leader (+5%) and trustworthy (+2%).

The main differences were that Kevin Rudd is perceived as more demanding (69%/52%), less narrow-minded (43%/53%), more superficial (52%/44%) and more complacent (38%/30%). Comments »

Sign up for updates

Receive the Essential Report in your inbox.
  • This field is for validation purposes and should be left unchanged.