Clear about what they stand for, Divided, Keeps its promises, Labor vs Liberal, Moderate, party attributes, working people
|
Labor |
Liberal |
|
Difference |
|
| Looks after the interests of working people |
54% |
31% |
+23 |
|
| Divided |
54% |
40% |
+14 |
|
| Moderate |
54% |
44% |
+10 |
|
| Have good policies |
42% |
39% |
+3 |
|
| Keeps its promises |
29% |
26% |
+3 |
|
| Understands the problems facing Australia |
46% |
44% |
+2 |
|
| Trustworthy |
30% |
28% |
+2 |
|
| Has a good team of leaders |
33% |
38% |
-5 |
|
| Will promise to do anything to win votes |
62% |
69% |
-7 |
|
| Have a vision for the future |
42% |
49% |
-7 |
|
| Clear about what they stand for |
36% |
46% |
-10 |
|
| Out of touch with ordinary people |
51% |
63% |
-12 |
|
| Extreme |
27% |
40% |
-13 |
|
| Too close to the big corporate and financial interests |
36% |
65% |
-29 |
The Labor Party is viewed more favourably than the Liberal Party in terms of looking after the interest of working people, moderate, being too close to the big corporate and financial interests, extreme and out of touch with ordinary people.
The Liberal Party is seen more favourably in terms of being divided and clear about what they stand for.
Labor Party, Liberal Party, party attributes
|
Labor |
Liberal |
|
Difference |
|
| Divided |
58% |
32% |
+26 |
|
| Looks after the interests of working people |
54% |
37% |
+17 |
|
| Moderate |
52% |
46% |
+6 |
|
| Understands the problems facing Australia |
49% |
47% |
+2 |
|
| Have good policies |
44% |
44% |
– |
|
| Trustworthy |
31% |
32% |
-1 |
|
| Will promise to do anything to win votes |
63% |
67% |
-4 |
|
| Keeps its promises |
30% |
35% |
-5 |
|
| Extreme |
30% |
37% |
-7 |
|
| Clear about what they stand for |
42% |
50% |
-8 |
|
| Has a good team of leaders |
34% |
43% |
-9 |
|
| Have a vision for the future |
43% |
53% |
-10 |
|
| Out of touch with ordinary people |
49% |
59% |
-10 |
|
| Too close to the big corporate and financial interests |
34% |
62% |
-28 |
The Labor Party is viewed more favourably than the Liberal Party in terms of looking after the interest of working people, being too close to the big corporate and financial interests and out of touch with ordinary people.
The Liberal Party is seen more favourably in terms of being divided, have a vision for the future and has a good team of leaders.
19 August 2013, 190813, Coalition, Labor, Liberal, party attributes
|
Labor |
Liberal |
|
Difference |
|
| Divided |
66% |
31% |
+35 |
|
| Looks after the interests of working people |
53% |
36% |
+17 |
|
| Have good policies |
46% |
38% |
+8 |
|
| Understands the problems facing Australia |
50% |
48% |
+2 |
|
| Will promise to do anything to win votes |
65% |
65% |
– |
|
| Moderate |
48% |
48% |
– |
|
| Has a good team of leaders |
36% |
36% |
– |
|
| Trustworthy |
30% |
30% |
– |
|
| Have a vision for the future |
49% |
51% |
-2 |
|
| Extreme |
34% |
39% |
-5 |
|
| Keeps its promises |
27% |
32% |
-5 |
|
| Out of touch with ordinary people |
51% |
58% |
-7 |
|
| Clear about what they stand for |
38% |
45% |
-7 |
|
| Too close to the big corporate and financial interests |
31% |
60% |
-29 |
The Labor Party is viewed more favourably than the Liberal Party in terms of looking after the interest of working people, being too close to the big corporate and financial interests, having good policies and less out of touch with ordinary people.
The Liberal Party is seen more favourably in terms of being divided and clear about what they stand for.
ALP, EMC, ER, Essential Media, Essential Report, Labor, Labor Party, Liberal, Liberal Party, party attributes, Party Comparison, Polling, polls
| Labor | Liberal
|
% difference | |
| Divided | 66% | 49% | +17% |
| Will promise to do anything to win votes | 72% | 65% | +7% |
| Out of touch with ordinary people | 61% | 54% | +7% |
| Extreme | 38% | 36% | +2% |
| Looks after the interests of working people | 39% | 38% | +1% |
| Moderate | 51% | 55% | -4% |
| Have a vision for the future | 43% | 48% | -5% |
| Has a good team of leaders | 34% | 40% | -6% |
| Understands the problems facing Australia | 40% | 51% | -11% |
| Keeps its promises | 20% | 33% | -13% |
| Too close to the big corporate and financial interests | 46% | 60% | -14% |
| Clear about what they stand for | 28% | 44% | -16% |
When these questions were last asked in March 2010, the Labor Party had significant leads over the Liberal Party on all positive attributes.
For this survey, the only attribute on which there is any significant advantage for the Labor Party is “too close to the big corporate and financial interests” (Labor 46%/Liberals 60%).
The Liberal Party is seen more favourably in terms of being divided, clear about what they stand for, keeps it promises and understands the problems facing Australia.
EMC, ER, Essential Report, Federal political parties, Greens, key attributes, Labor Party, Liberal Party, party attributes
Q. Here is a list of things both favourable and unfavourable that have been said about Federal political parties. Which statements do you feel fit the Labor Party/Liberal Party/Greens?
| Labor | Liberal | Greens | |
| Keeps its promises | 10% | 13% | 9% |
| Has a good team of leaders | 16% | 23% | 12% |
| Moderate | 18% | 23% | 12% |
| Understands the problems facing Australia | 23% | 30% | 19% |
| Looks after the interests of working people | 22% | 17% | 8% |
| Too close to the big corporate and financial interests | 15% | 29% | 3% |
| Extreme | 6% | 13% | 39% |
| Out of touch with ordinary people | 38% | 37% | 31% |
| Divided | 30% | 20% | 10% |
| Will promise to do anything to win votes | 50% | 36% | 22% |
| Clear about what they stand for | 10% | 21% | 29% |
| Have a vision for the future | 20% | 23% | 23% |
Compared to the other two parties, Labor are thought more likely to promise to do anything to win votes (50%) and be divided (30%). Only 6% think they are extreme and 10% think they are clear about what they stand for. Key attributes among Labor voters are – understands the problems facing Australia (48%), looks after the interests of working people (44%) and have a vision for the future (41%).
The Liberal Party is more likely to understand the problems facing Australia (30%), be too close to the big corporate and financial interests (29%) and have a good team of leaders (23%). 21% think they are clear about what they stand for. Key attributes among Coalition voters are – understands the problems facing Australia (63%), has a good team of leaders (47%), have a vision for the future (46%) and clear about what they stand for (45%).
The Greens are more likely to bee seen as extreme (39%) and clear about what they stand for (29%). Key attributes among Greens voters are – understands the problems facing Australia (71%), clear about what they stand for (63%) and have a vision for the future (60%).
Q. Here is a list of things both favourable and unfavourable that have been said about various political parties. Which statements do you feel fit the Labor Party?
| 6 Jul 09 | 14 Mar 10
|
% change | |
| Moderate | 65% | 63% | -2% |
| Will promise to do anything to win votes | 57% | 63% | +6% |
| Looks after the interests of working families | 61% | 57% | -4% |
| Professional in its approach | 59% | 55% | -4% |
| Understands the problems facing Australia | 62% | 54% | -8% |
| Has a good team of leaders | 60% | 52% | -8% |
| Out of touch with ordinary people | 44% | 48% | +4% |
| Too dominated by its leader | 39% | 45% | +6% |
| Divided | 30% | 36% | +6% |
| Keeps its promises | 44% | 33% | -11% |
| Extreme | 25% | 26% | +1% |
The Labor Party’s main attributes were being moderate (63%), will promise anything to win votes (63%), looks after the interests of working families (57%) and professional in its approach (55%).
Since these questions were last asked in July 2009, most of Labor’s positive attributes have declined a little and the negative attributes increased. Main changes since last July were keeps its promises (down 11% to 33%), has a good team of leaders (down 8% to 52%) and understands the problems facing Australia (down 8% to 54%).
Note that the 2PP voting intention for 6 July 2009 was 59%-41% compared to the current 56%-44%. Comments »
Q. And which statements do you feel fit the Liberal Party?
| 6 July 09 | 14 Mar 10
|
% change | |
| Will promise to do anything to win votes | 67% | 72% | +5% |
| Divided | 74% | 66% | -8% |
| Out of touch with ordinary people | 62% | 58% | -4% |
| Moderate | 50% | 50% | – |
| Professional in its approach | 41% | 47% | +6% |
| Too dominated by its leader | 34% | 44% | +10% |
| Understands the problems facing Australia | 44% | 43% | -1% |
| Extreme | 36% | 38% | +2% |
| Looks after the interests of working families | 31% | 35% | +4% |
| Has a good team of leaders | 29% | 31% | +2% |
| Keeps its promises | 28% | 23% | -5% |
The Liberal Party’s main attributes were – will promise anything to win votes (72%), divided (66%) and out of touch with ordinary people (58%).
Main changes since last July were – too dominated by its leader (up 10% to 44%), divided (down 8% to 66%) and professional in its approach (up 6% to 47%). Comments »