Search results for "trust in media"
Jun 27, 2019
Essential Vision

Trust in Media Outlets

Q. How much trust do you have in what you read or hear in the following media? NET: A lot of trust/Some trust

June 2019 Oct’18
SBS TV news and current affairs 60% 61%
ABC radio news and current affairs 58% 57%
Commercial TV news and current affairs 47% 48%
News and opinion in daily newspapers 46% 44%
News and opinion in local newspapers 46% 47%
ABC radio talkback programs 45% 44%
Commercial radio news and current affairs 44% 44%
News and opinion websites 37% 39%
Commercial radio talkback programs 34% 35%
Internet blogs 19% 17%
  • A majority of people had at least some trust in SBS TV news (60%) and ABC radio news (57%), while none of the other sources gained above 50%.
  • There was little change from last year in the levels of trust recorded for each media source.
  • There were few significant differences by age, gender, income or highest level of education attained.
Oct 9, 2018
Essential Vision

Trust in media

Q. How much trust do you have in what you read or hear in the following media?

  Total a lot /some

trust

  A lot of trust Some trust Not much trust No trust at all Don’t know Don’t use % change   Total a lot /some

Oct 17

ABC TV news and current affairs 62%   19% 43% 14% 9% 5% 10% -1   63%
SBS TV news and current affairs 61%   18% 43% 14% 6% 5% 15%   61%
ABC radio news and current affairs 57%   17% 40% 17% 8% 4% 14% -1   58%
Commercial TV news and current affairs 48%   8% 40% 29% 12% 5% 7% +3   45%
News and opinion in local newspapers 47%   6% 41% 27% 9% 4% 13% +3   44%
ABC radio talkback programs 44%   8% 36% 22% 10% 5% 20%   44%
News and opinion in daily newspapers 44%   6% 38% 28% 10% 5% 12% +2   42%
Commercial radio news and current affairs 44%   5% 39% 28% 11% 5% 13% +3   41%
News and opinion websites 39%   4% 35% 32% 11% 5% 13% -1   40%
Commercial radio talkback programs 35%   4% 31% 29% 14% 5% 18%   35%
Internet blogs 17%   2% 15% 34% 22% 6% 20% -3   20%

Overall, there has been little change in trust in media since this question was asked 12 months ago.

 

The most trusted media were ABC TV news and current affairs (62% a lot/some trust), SBS TV news and current affairs (61%) and ABC radio news and current affairs (57%).

 

The least trusted were internet blogs (17%) and commercial radio talkback programs (35%).

Oct 4, 2017
Essential Vision

Trust in media

Q. How much trust do you have in what you read or hear in the following media?

  Total a lot /some

trust

  A lot of trust Some trust Not much trust No trust at all Don’t know Don’t use % change   Total a lot /some

Jun 15

Total a lot /some

Feb 16

Total a lot /some

Mar 17

ABC TV news and current affairs 63% 16% 47% 18% 10% 3% 7% +4 63% 66% 59%
SBS TV news and current affairs 61% 13% 48% 17% 8% 4% 10% +2 61% 63% 59%
ABC radio news and current affairs 58%   14% 44% 20% 9% 3% 9% +2 58% 62% 56%
Commercial TV news and current affairs 45%   5% 40% 32% 15% 3% 5% +3 46% 48% 42%
ABC radio talkback programs 44%   8% 36% 26% 12% 5% 14% -1 46% 49% 45%
News and opinion in local newspapers 44%   4% 40% 32% 12% 3% 8% -1 50% 49% 45%
News and opinion in daily newspapers 42%   4% 38% 31% 15% 4% 9% 45% 49% 42%
Commercial radio news and current affairs 41%   4% 37% 32% 14% 4% 8% +1 44% 46% 40%
News and opinion websites 40%   3% 37% 34% 15% 4% 8% +4 39% 44% 36%
Commercial radio talkback programs 35%   4% 31% 30% 19% 4% 11% +1 34% 34% 34%
Internet blogs 20% 3% 17% 35% 27% 5% 13% +1   20% 23% 19%

 

Overall, trust in media has increased slightly since this question was asked in March – however rankings remain much the same.

The most trusted media were ABC TV news and current affairs (63% a lot/some trust), SBS TV news and current affairs (61%) and ABC radio news and current affairs (58%).

The least trusted were internet blogs (20%) and commercial radio talkback programs (35%).

The main changes since February last year have been for news and opinion websites (up 4%) and ABC TV news and current affairs (up 4%).

Mar 14, 2017
Essential Vision

Trust in media

Q. How much trust do you have in what you read or hear in the following media?

  Total a lot /some

trust

  A lot of trust Some trust Not much trust No trust at all Don’t know Don’t use   Total a lot /someNov 14 Total a lot /some

Jun 15

Total a lot /some

Feb 16

ABC TV news and current affairs 59%   17% 42% 17% 10% 4% 11%   69% 63% 66%
SBS TV news and current affairs 59%   15% 44% 17% 8% 4% 14%   66% 61% 63%
ABC radio news and current affairs 56%   15% 41% 17% 9% 3% 15%   62% 58% 62%
ABC radio talkback programs 45%   9% 36% 22% 12% 5% 18%   48% 46% 49%
News and opinion in local newspapers 45%   3% 42% 31% 12% 4% 9%   53% 50% 49%
News and opinion in daily newspapers 42%   4% 38% 31% 14% 5% 9%   50% 45% 49%
Commercial TV news and current affairs 42%   5% 37% 31% 17% 4% 5%   48% 46% 48%
Commercial radio news and current affairs 40%   4% 36% 30% 15% 4% 10%   45% 44% 46%
News and opinion websites 36%   4% 32% 34% 15% 4% 11%   42% 39% 44%
Commercial radio talkback programs 34%   4% 30% 26% 20% 4% 15%   33% 34% 34%
Internet blogs 19%   3% 16% 34% 27% 5% 16%   22% 20% 23%

Overall, trust in media has declined since this question was asked last year – however rankings remain much the same.

The most trusted media were ABC TV news and current affairs (59% a lot/some trust), SBS TV news and current affairs (59%) and ABC radio news and current affairs (56%).

The least trusted were internet blogs (19%) and commercial radio talkback programs (34%).

 

The main changes since February last year have been for news and opinion websites (down 8%), ABC TV news and current affairs (down 7%) and news and opinion in daily newspapers (down 7%).

Aug 2, 2016
Essential Vision

Trust in media

Q. How much trust did you have in the way the following media reported and commented on the Federal election campaign?

  Total a lot/some trust Total not much/no trust Net   A lot of trust Some trust Not much trust No trust at all Don’t know Don’t use
ABC TV 65% 17% +48 26% 39% 11% 6% 6% 12%
SBS TV 61% 15% +46 21% 40% 11% 4% 7% 18%
ABC radio 54% 18% +36 20% 34% 12% 6% 5% 22%
Sydney Morning Herald (NSW) 45% 25% +20 11% 34% 19% 6% 7% 22%
The Australian 37% 25% +12 8% 29% 18% 7% 6% 30%
The Age (Victoria) 42% 33% +9 7% 35% 22% 11% 5% 21%
Courier Mail (Queensland) 37% 37%   6% 31% 25% 12% 5% 21%
Commercial TV 42% 44% -2 4% 38% 33% 11% 7% 7%
The Telegraph (NSW) 35% 39% -4 10% 25% 25% 14% 7% 20%
Commercial radio 35% 41% -6 4% 31% 30% 11% 7% 17%
Herald Sun (Victoria) 35% 43% -8 5% 30% 27% 16% 5% 16%

 

The media most trusted for reporting and commentary on the election were ABC TV (65% trust), SBS TV (61%) and ABC radio (54%).

The most trusted newspapers were the Sydney Morning Herald (45%), The Australian (37%) and The Age (42%).

The least trusted media were the Herald Sun (43% not much or no trust), commercial TV (44%) and commercial radio (41%).

Feb 2, 2016
Essential Vision

Trust in media

Q. How much trust do you have in what you read or hear in the following media?

Total a lot /some trust

A lot of trust

Some trust

Not much trust

No trust at all

Don’t know

Don’t use

 

 

Total a lot /some Jun 12

Total a lot /some Jan 13

Total a lot /some Nov 14

Total a lot /some Jun 15

ABC TV news and current affairs

66%

21%

45%

14%

7%

3%

10%

 

 

74%

73%

69%

63%

SBS TV news and current affairs

63%

17%

46%

13%

7%

4%

14%

66%

61%

ABC radio news and current affairs

62%

18%

44%

14%

7%

4%

13%

 

 

69%

70%

62%

58%

News and opinion in local newspapers

49%

5%

44%

28%

10%

4%

9%

 

 

56%

55%

53%

50%

News and opinion in daily newspapers

49%

5%

44%

27%

11%

4%

9%

 

 

52%

48%

50%

45%

ABC radio talkback programs

49%

10%

39%

21%

10%

4%

17%

 

 

50%

49%

48%

46%

Commercial TV news and current affairs

48%

6%

42%

29%

14%

4%

5%

 

 

46%

44%

48%

46%

Commercial radio news and current affairs

46%

4%

42%

26%

13%

4%

11%

 

 

45%

46%

45%

44%

News and opinion websites

44%

4%

40%

31%

11%

4%

10%

 

 

40%

40%

42%

39%

Commercial radio talkback programs

34%

4%

30%

31%

16%

4%

15%

33%

32%

33%

34%

Internet blogs

23%

3%

20%

35%

22%

4%

17%

 

 

20%

23%

22%

20%

Overall, trust in media has risen a little since this question was asked last year – however rankings remain much the same.

The most trusted media were ABC TV news and current affairs (66% a lot/some trust), SBS TV news and current affairs (63%) and ABC radio news and current affairs (62%).

The least trusted were internet blogs (23%) and commercial radio talkback programs (34%).

Jun 30, 2015
Essential Vision

Trust in media commentators and journalists

Q. How much trust do you have in the following media commentators and journalists?

Total a lot/some

A lot of trust

Some trust

Not much trust

No trust at all

Don’t know

Total a lot/some Oct 2012

% know them

Laurie Oakes

71%

25%

46%

14%

5%

10%

72%

77%

Sarah Ferguson

51%

12%

39%

19%

10%

20%

50%

Tony Jones

51%

11%

40%

21%

11%

15%

53%

54%

Mark Riley

51%

9%

42%

21%

8%

20%

42%

Michelle Grattan

49%

12%

37%

22%

9%

20%

48%

37%

Neil Mitchell

47%

9%

38%

25%

11%

17%

46%

45%

Chris Uhlmann

46%

11%

35%

22%

12%

20%

35%

Jon Faine

40%

7%

33%

23%

12%

24%

38%

33%

Andrew Bolt

38%

11%

27%

20%

30%

12%

39%

65%

Alan Jones

29%

6%

23%

29%

29%

12%

22%

80%

* Note : Percentages based only on respondents who knew of each commentator/journalist.

The most trusted media commentators and journalists were Laurie Oakes (71%), Sarah Ferguson, Tony Jones and Mark Riley (all 51%).

The least trusted were Alan Jones (29%) and Andrew Bolt (38%).

Jun 23, 2015
Essential Vision

Trust in media

Q. How much trust do you have in what you read or hear in the following media?

Total a lot /some trust

A lot of trust

Some trust

Not much trust

No trust at all

Don’t know

Don’t use

 

Total a lot /some Jul 11

Total a lot /some Jun 12

Total a lot /some Jan 13

Total a lot /some Nov 14

ABC TV news and current affairs

63%

21%

42%

17%

8%

3%

9%

 

71%

74%

73%

69%

SBS TV news and current affairs

61%

15%

46%

19%

5%

3%

12%

66%

ABC radio news and current affairs

58%

18%

40%

18%

8%

3%

13%

 

67%

69%

70%

62%

News and opinion in local newspapers

50%

6%

44%

29%

11%

3%

8%

 

54%

56%

55%

53%

ABC radio talkback programs

46%

9%

37%

25%

11%

3%

16%

 

47%

50%

49%

48%

Commercial TV news and current affairs

46%

7%

39%

31%

15%

3%

5%

 

48%

46%

44%

48%

News and opinion in daily newspapers

45%

5%

40%

31%

13%

3%

8%

 

53%

52%

48%

50%

Commercial radio news and current affairs

44%

5%

39%

29%

14%

3%

10%

 

46%

45%

46%

45%

News and opinion websites

39%

4%

35%

36%

11%

3%

10%

 

41%

40%

40%

42%

Commercial radio talkback programs

34%

5%

29%

29%

22%

3%

13%

 

33%

33%

32%

33%

Internet blogs

20%

2%

18%

39%

21%

4%

15%

 

20%

20%

23%

22%

Overall, trust in media has fallen a little since this question was asked last year – however rankings remain much the same.

The most trusted media were ABC TV news and current affairs (63% a lot/some trust), SBS TV news and current affairs (61%) and ABC radio news and current affairs (58%).

The least trusted were internet blogs (20%) and commercial radio talkback programs (34%).

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