22 January 2013., 220113, Courier Mail, Herald Sun, SMH, The Age, The Australian, the telegraph, trust in newspapers
Q. How much trust do you have in what you read in the following newspapers?
|
Total a lot/some 25 Jul 11 |
Total a lot/some 25 Jun 12 |
Total a lot/some 21 Jan 13 |
A lot of trust |
Some trust |
Not much trust |
No trust at all |
Don’t know |
|
| The Australian |
69% |
60% |
65% |
10% |
55% |
20% |
10% |
5% |
| The Telegraph (NSW only) |
52% |
49% |
48% |
5% |
43% |
35% |
15% |
2% |
| Sydney Morning Herald (NSW only) |
74% |
69% |
71% |
12% |
59% |
20% |
9% |
1% |
| The Age (Victoria only) |
79% |
76% |
71% |
11% |
60% |
16% |
9% |
4% |
| Herald Sun (Victoria only) |
54% |
51% |
50% |
8% |
42% |
28% |
20% |
2% |
| Courier Mail (Queensland only) |
65% |
51% |
57% |
4% |
53% |
22% |
19% |
3% |
* Note : Percentages based only on respondents who had read each newspaper.
Among those who have read the newspaper, 11% have a lot of trust in The Age and 12% have a lot of trust in the SMH. 10% of readers of The Australian have a lot of trust in the newspaper but only 5% have a lot of trust in The Telegraph and 4% in the Courier mail. 50% have not much or no trust in The Telegraph and 48% have not much or no trust in The Herald Sun.
Overall, the most trusted newspapers were The Age (71% a lot/some trust) and the SMH (71%). The least trusted were The Telegraph (48% a lot/some trust) and the HeraldSun (50%).
Since this question was asked last year, there have been increase in trust in the Courier Mail (up 6%) and The Australian (up 5%), while the Age has declined by 5%.
22 January 2013., 220113, trust in media
Q. How much trust do you have in what you read or hear in the following media?
|
Total a lot 15 |
Total a lot /some 25 |
Total a lot /some 12 |
Total a lot 25 |
Total a lot 21 |
A lot of trust |
Some trust |
Not much trust |
No trust at all |
Don’t know |
Don’t use |
|
| News and opinion in daily newspapers |
62% |
53% |
46% |
52% |
48% |
4% |
44% |
29% |
15% |
1% |
7% |
| News and opinion in local newspapers |
– |
54% |
52% |
56% |
55% |
7% |
48% |
24% |
13% |
1% |
6% |
| Commercial TV news and current affairs |
64% |
48% |
43% |
46% |
44% |
4% |
40% |
32% |
19% |
1% |
2% |
| ABC TV news and current affairs |
70% |
71% |
72% |
74% |
73% |
22% |
51% |
14% |
7% |
1% |
5% |
| Commercial radio news and current affairs |
54% |
46% |
45% |
45% |
46% |
4% |
42% |
32% |
16% |
2% |
5% |
| ABC radio news and current affairs |
62% |
67% |
67% |
69% |
70% |
19% |
51% |
14% |
6% |
2% |
9% |
| Commercial radio talkback programs |
38% |
33% |
33% |
33% |
32% |
3% |
29% |
28% |
28% |
2% |
10% |
| ABC radio talkback programs |
45% |
47% |
47% |
50% |
49% |
8% |
41% |
23% |
12% |
3% |
12% |
| News and opinion websites |
49% |
41% |
38% |
40% |
40% |
3% |
37% |
35% |
16% |
2% |
6% |
| Internet blogs |
20% |
20% |
17% |
20% |
23% |
1% |
22% |
33% |
29% |
3% |
12% |
Overall, trust in media has changed little since this question was asked last year.
The most trusted media by a wide margin were ABC TV news and current affairs (73% a lot/some trust) and ABC radio news and current affairs (70%).
The least trusted were internet blogs (23%) and commercial radio talkback programs (32%).