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  • Feb, 2013

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    Trust in information

    Q. How much trust do you have in the following for information on major public issues like immigration, climate change or the economy?

     

    A lot of trust

    Some trust

    Not much trust

    No trust at all

    Don’t know

    Don’t use

    What I see on TV news and current affairs

    5%

    50%

    30%

    11%

    3%

    1%

    What I hear on radio news and current affairs

    5%

    51%

    30%

    8%

    3%

    4%

    What I hear on radio talkback

    5%

    35%

    31%

    17%

    3%

    9%

    What I read in newspapers or online news sites

    5%

    51%

    32%

    8%

    2%

    2%

    What politicians say

    1%

    12%

    39%

    43%

    3%

    2%

    What I see online on blogs and social media

    2%

    20%

    39%

    22%

    5%

    11%

    What I hear from friends and family

    10%

    53%

    26%

    6%

    5%

    1%

    What I hear in my workplace

    3%

    37%

    34%

    10%

    4%

    11%

    What I learn from my own research

    35%

    50%

    6%

    2%

    2%

    4%

     

     

    Total

    lot/some of trust

    Vote Labor

    Vote Lib/Nat

    Vote Greens

    What I see on TV news and current affairs

    55%

    54%

    59%

    40%

    What I hear on radio news and current affairs

    56%

    53%

    61%

    34%

    What I hear on radio talkback

    40%

    34%

    46%

    26%

    What I read in newspapers or online news sites

    56%

    59%

    58%

    48%

    What politicians say

    13%

    21%

    8%

    14%

    What I see online on blogs and social media

    22%

    23%

    23%

    24%

    What I hear from friends and family

    63%

    58%

    66%

    63%

    What I hear in my workplace

    40%

    39%

    43%

    42%

    What I learn from my own research

    85%

    86%

    86%

    83%

    85% have a lot or some trust in what they learn from their own research, 63% in what they hear from friends and family, 56% in newspapers and radio and 55% in TV news and current affairs. Only 13% have a lot or some trust in what they hear from politicians and 22% have a lot/some trust in blogs and social media.

    Labor voters tend to have a little more trust in newspapers while Liberal/National voters have a little more trust in radio and TV news and current affairs. Liberal/National voters also have above-average trust in radio talkback.

  • Dec, 2011

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    Trust in Media

    Q. How much trust do you have in what you read or hear in the following media?

    Total a lot/some

    15 Mar 10

    Total a lot /some

    25 Jul 11

    Total a lot /some A lot of trust Some trust Not much trust No trust at all Don’t know Don’t use
    News and opinion in daily newspapers 62% 53% 46% 3% 43% 32% 13% 3% 5%
    News and opinion in local newspapers 54% 52% 4% 48% 29% 11% 3% 5%
    Commercial TV news and current affairs 64% 48% 43% 5% 38% 34% 19% 3% 2%
    ABC TV news and current affairs 70% 71% 72% 23% 49% 14% 6% 3% 5%
    Commercial radio news and current affairs 54% 46% 45% 4% 41% 30% 15% 3% 6%
    ABC radio news and current affairs 62% 67% 67% 19% 48% 14% 6% 3% 10%
    Commercial radio talkback programs 38% 33% 33% 5% 28% 32% 22% 3% 10%
    ABC radio talkback programs 45% 47% 47% 7% 40% 28% 9% 3% 13%
    News and opinion websites 49% 41% 38% 3% 35% 36% 14% 4% 9%
    Internet blogs 20% 20% 17% 1% 16% 37% 25% 5% 15%

    Since July, trust in media has dropped for daily newspapers (-7%) and commercial TV news and current affairs (-5%).

    ABC TV news and current affairs has the highest number of people who have a lot/some trust (72%). This is followed by ABC radio news and current affairs (67%).

    The lowest level of trust was recorded for internet blog (17%). This was followed by commercial radio talkback programs (33%).

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