Main reason for free downloading
Q. What is the main reason you download films, music or television shows via the internet for free?
|
Total |
|
Men |
Women |
Aged 18-34 |
Aged 35-54 |
Aged 55+ |
|
7 May 2012 |
|
| Wish to access TV shows or movies not yet available in Australia |
32% |
28% |
36% |
36% |
29% |
21% |
37% |
||
| Just because it’s free |
20% |
25% |
14% |
22% |
18% |
16% |
18% |
||
| Accessing content that way is convenient |
24% |
25% |
22% |
17% |
27% |
35% |
21% |
||
| Films and movies are too expensive |
11% |
11% |
11% |
14% |
10% |
2% |
9% |
||
| Video formats from providers like iTunes are too restrictive |
2% |
2% |
2% |
1% |
3% |
2% |
1% |
||
| Other reason |
10% |
8% |
12% |
7% |
10% |
21% |
12% |
||
| Don’t know |
2% |
2% |
3% |
1% |
3% |
2% |
1% |
Based on 292 respondents who said they download films, music or television shows via the internet for free
32% said they download for free because they wish to access TV shows or movies not yet available in Australia, 24% because it is convenient and 20% just because it’s free. Only 11% download for free because films and videos are too expensive.
37% of under 35’s (the age group most likely to download) do it because they wish to access TV shows or movies not yet available in Australia.
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