Search results for "trust in media"
Jan 20, 2015
Essential Research

Trust in use of personal information

Q. How much trust do you have in the following organisations to responsibly use any personal information they may have about you?

 

Total trust

 

A lot of trust

Some trust

A little trust

No trust

Don’t know

Not applic-able

to me

% change

 

Total trust Sep 13

Total trust

Jul 14

The medical profession

66%

32%

34%

21%

8%

3%

2%

-1

73%

67%

Law enforcement agencies

53%

20%

33%

27%

14%

5%

2%

-1

56%

54%

Your employer

43%

18%

25%

22%

9%

4%

22%

-1

46%

44%

Banks

39%

11%

28%

36%

20%

4%

2%

-5

45%

44%

Companies you buy things from in person

36%

5%

31%

40%

17%

5%

2%

-2

44%

38%

The Government

32%

6%

26%

32%

30%

4%

2%

+1

31%

31%

Companies you buy things from online

28%

3%

25%

40%

22%

5%

4%

-2

27%

30%

Insurance companies

26%

4%

22%

37%

30%

5%

3%

-1

26%

27%

Mobile phone and internet providers

24%

3%

21%

42%

28%

5%

1%

+1

29%

23%

TV networks

19%

3%

16%

40%

32%

6%

4%

20%

19%

Social media sites

12%

2%

10%

29%

49%

5%

5%

12%

12%

The most trusted people/organisations to use personal information were the medical profession (66% trust), law enforcement agencies (53%), employers (43%) and banks (39%). The least trusted were social media sites (12%) and TV networks (19%).

Since this question was asked in July last year, the only significant change was a drop of 5% for banks (down from 44% to 39%).

Jul 1, 2014
Essential Research

Trust in Institutions

Q. How much trust do you have in the following institutions and organisations?

 

Total

trust

 

A lot of trust

Some trust

A little trust

No trust

Don’t know

% change

 

Total trust

12 Jun 12

Total trust

18 Mar 13

The High Court

57%

20%

37%

27%

12%

4%

-17

60%

74%

The ABC

54%

18%

36%

29%

13%

5%

-16

54%

70%

The Reserve Bank

52%

17%

35%

30%

13%

5%

-12

49%

64%

Charitable organisations

45%

6%

39%

36%

14%

4%

-7

50%

52%

Your local council

33%

5%

28%

38%

24%

4%

-1

na

34%

TV news media

32%

2%

26%

47%

23%

3%

+2

21%

30%

Environment groups

31%

5%

26%

38%

25%

5%

-10

32%

41%

The Commonwealth Public Service

31%

5%

26%

40%

19%

10%

-5

30%

36%

Newspapers

30%

3%

27%

46%

21%

3%

26%

30%

Religious organisations

26%

5%

21%

28%

41%

4%

-1

27%

27%

Federal Parliament

25%

4%

21%

33%

39%

3%

-9

22%

34%

Online news media

25%

2%

23%

49%

21%

4%

-2

23%

27%

State Parliament

24%

3%

21%

35%

37%

4%

-6

na

30%

Trade unions

22%

4%

18%

33%

39%

7%

-3

22%

25%

Business groups

22%

1%

21%

44%

27%

6%

-4

22%

26%

Political parties

13%

2%

11%

33%

50%

3%

+1

12%

12%

 Note: ‘Total Trust’ is an aggregate figure achieved by adding ‘A lot of trust’ and ‘Some trust’

Since this question was last asked in March last year, there has been a significant decline in trust in the High Court (-17%), the ABC (-16%), the Reserve Bank (-12%), environment groups (-10) and the Federal Parliament (-9). Trust in the High Court, ABC and Reserve Bank is back to similar levels to that recorded in 2012.

Respondents had most trust in the High Court (57%), the ABC (54%), the Reserve Bank (52%) and charitable organisations (45%). They had least trust in political parties (13%), trade unions (22%) and business groups (22%).

Compared to the average, Labor voters had more trust in the ABC (62%), environment groups (41%) and trade unions (34%).

Liberal/National voters, compared to the average, had a little more trust in the Reserve Bank (62%), Federal Parliament (43%), State Parliament (36%) and business groups (32%).

Jul 1, 2014
Essential Research

Trust in use of personal information

Q. How much trust do you have in the following organisations to responsibly use any personal information they may have about you?

 

Total trust

 

A lot of trust

Some trust

A little trust

No trust

Don’t know

Not applic-able

to me

% change

 

Total trust 24 Sep 13

The medical profession

67%

32%

35%

22%

8%

2%

*

-6

73%

Law enforcement agencies

54%

19%

35%

28%

14%

3%

1%

-2

56%

Your employer

44%

18%

26%

21%

9%

3%

22%

-2

46%

Banks

44%

11%

33%

31%

21%

3%

*

-1

45%

Companies you buy things from in person

38%

4%

34%

40%

16%

5%

*

-6

44%

The Government

31%

5%

26%

32%

31%

5%

1%

31%

Companies you buy things from online

30%

4%

26%

39%

25%

4%

2%

+3

27%

Insurance companies

27%

4%

23%

37%

31%

4%

1%

+1

26%

Mobile phone and internet providers

23%

3%

20%

41%

31%

4%

1%

-6

29%

TV networks

19%

2%

17%

38%

34%

6%

2%

-1

20%

Social media sites

12%

1%

11%

29%

50%

5%

3%

12%

The most trusted people/organisations to use personal information were the medical profession (67% trust), law enforcement agencies (54%), employers (44%) and banks (44%). The least trusted were social media sites (12%) and TV networks (19%).

Since this question was asked in September last year, the main changes have been declines of 6% for the medical profession, companies you buy things from in person and mobile phone and internet providers.

Sep 24, 2013
Essential Research

Trust in use of personal information

Q. How much trust do you have in the following organisations to responsibly use any personal information they may have about you?

 

Total trust

 

A lot of trust

Some trust

A little trust

No trust

Don’t know

Not applicable to me

The medical profession

73%

35%

38%

19%

4%

3%

*

Law enforcement agencies

56%

20%

36%

27%

12%

4%

1%

Your employer

46%

19%

27%

21%

7%

3%

22%

Banks

45%

13%

32%

32%

19%

3%

*

Companies you buy things from in person

44%

7%

37%

37%

14%

4%

*

The Government

31%

6%

25%

35%

30%

3%

*

Mobile phone and internet providers

29%

4%

25%

40%

27%

4%

*

Companies you buy things from online

27%

3%

24%

43%

24%

4%

3%

Insurance companies

26%

4%

22%

36%

33%

3%

1%

TV networks

20%

3%

17%

37%

36%

6%

1%

Social media sites

12%

1%

11%

24%

54%

4%

5%

The most trusted people/organisations to use personal information were the medical profession (73% trust), law enforcement agencies (56%), employers (46%), banks (45%) and companies you buy things from in person (44%). The least trusted were social media sites (12%) and TV networks (20%).

Mar 18, 2013
Essential Research

Trust in institutions

Q. How much trust do you have in the following institutions and organisations?

 

Total
trust
26
Sep
11

Total
trust
12
Jun
12

Total trust
22
Oct
12

Total trust
18
Mar
13

A lot of trust

Some trust

A little trust

No trust

Don’t know

% change

The High Court

72%

60%

63%

74%

34%

40%

13%

6%

8%

+11

The ABC

46%

54%

59%

70%

22%

48%

17%

6%

7%

+11

The Reserve Bank

67%

49%

53%

64%

21%

43%

21%

8%

7%

+11

Charitable organisations

61%

50%

53%

52%

9%

43%

33%

9%

6%

-1

Environment groups

45%

32%

36%

41%

6%

35%

33%

20%

7%

+5

The Commonwealth Public Service

  49%*

30%

33%

36%

4%

32%

37%

17%

9%

+3

Federal Parliament

55%

22%

26%

34%

4%

30%

31%

29%

6%

+8

Your local council

na

na

32%

34%

3%

31%

39%

22%

6%

+2

TV news media

na

21%

26%

30%

4%

26%

46%

20%

4%

+4

State Parliament

na

na

25%

30%

4%

26%

32%

31%

6%

+5

Newspapers

na

26%

31%

30%

3%

27%

43%

22%

5%

-1

Religious organisations

29%

27%

31%

27%

5%

22%

29%

37%

7%

-4

Online news media

na

23%

28%

27%

3%

24%

48%

20%

6%

-1

Business groups

38%

22%

25%

26%

3%

23%

42%

23%

9%

+1

Trade unions

39%

22%

23%

25%

4%

21%

31%

36%

7%

+2

Political parties

na

12%

16%

12%

1%

11%

36%

45%

6%

-4

 Note: ‘Total Trust’ is an aggregate figure achieved by adding ‘A lot of trust’ and ‘Some trust’.
* This Commonwealth Public Service figure is from a question asked in 6 Feb 12.

Since this question was last asked in October, there has been a significant increase in trust in the High Court (+11%), the ABC (+11%), the Reserve Bank (+11%) and the Federal Parliament (+8). Trust in the High Court and Reserve Bank is back to similar levels to that recorded in 2011.

Respondents had most trust in the High Court (74%), the ABC (70%), the Reserve Bank (64%) and charitable organisations (52%). They had least trust in political parties (12%), trade unions (25%), business groups (26%), online news media (27%) and religious organisations (27%).

Compared to the average, Labor voters had more trust in the ABC (77%), environment groups (50%), the Commonwealth Public Service (44%), local councils (42%), Federal Parliament (43%) and trade unions (41%).

Liberal/National voters, compared to the average, had a little more trust in religious organisations (31%) and TV news media (35%).

Feb 25, 2013
Essential Research

Trust in information

Q. How much trust do you have in the following for information on major public issues like immigration, climate change or the economy?

 

A lot of trust

Some trust

Not much trust

No trust at all

Don’t know

Don’t use

What I see on TV news and current affairs

5%

50%

30%

11%

3%

1%

What I hear on radio news and current affairs

5%

51%

30%

8%

3%

4%

What I hear on radio talkback

5%

35%

31%

17%

3%

9%

What I read in newspapers or online news sites

5%

51%

32%

8%

2%

2%

What politicians say

1%

12%

39%

43%

3%

2%

What I see online on blogs and social media

2%

20%

39%

22%

5%

11%

What I hear from friends and family

10%

53%

26%

6%

5%

1%

What I hear in my workplace

3%

37%

34%

10%

4%

11%

What I learn from my own research

35%

50%

6%

2%

2%

4%

 

 

Total

lot/some of trust

Vote Labor

Vote Lib/Nat

Vote Greens

What I see on TV news and current affairs

55%

54%

59%

40%

What I hear on radio news and current affairs

56%

53%

61%

34%

What I hear on radio talkback

40%

34%

46%

26%

What I read in newspapers or online news sites

56%

59%

58%

48%

What politicians say

13%

21%

8%

14%

What I see online on blogs and social media

22%

23%

23%

24%

What I hear from friends and family

63%

58%

66%

63%

What I hear in my workplace

40%

39%

43%

42%

What I learn from my own research

85%

86%

86%

83%

85% have a lot or some trust in what they learn from their own research, 63% in what they hear from friends and family, 56% in newspapers and radio and 55% in TV news and current affairs. Only 13% have a lot or some trust in what they hear from politicians and 22% have a lot/some trust in blogs and social media.

Labor voters tend to have a little more trust in newspapers while Liberal/National voters have a little more trust in radio and TV news and current affairs. Liberal/National voters also have above-average trust in radio talkback.

Jan 21, 2013
Essential Research

Trust in industries

Q. How much trust do you have in the following industries to act in the public interest

 

Total a lot/some trust

A lot of trust

Some trust

Not much trust

No trust at all

Don’t know

Agriculture

72%

20%

52%

18%

4%

5%

Tourism

68%

12%

56%

22%

6%

5%

Manufacturing

56%

8%

48%

30%

8%

7%

Construction and development

48%

5%

43%

33%

12%

6%

Retail

47%

3%

44%

38%

12%

3%

Telecommunications

37%

3%

34%

41%

18%

3%

Banking

33%

5%

28%

36%

29%

3%

Mining

32%

3%

29%

35%

25%

8%

Media

30%

2%

28%

40%

27%

2%

Power companies

18%

1%

17%

37%

41%

4%

The industries most trusted to act in the public interest were agriculture (72% some/a lot of trust), tourism (68%) and manufacturing (56%).

The industries least trusted to act in the public interest were power companies (18%), the media (30%), mining (32%) and banking (33%).

The only industry on which there were major differences was mining where 43% of Liberal/National voters had a lot/some trust compared to only 25% of Labor voters and 17% of Greens voters.

Oct 22, 2012
Essential Research

Trust in organisations and institutions

Q. How much trust do you have in the following institutions and organisations?

 

Total

trust

26 Sep 11

Total

trust

12 Jun 12

Total trust

22 Oct 12

A lot of trust

Some trust

A little trust

No trust

Don’t know

% change

The High Court

72%

60%

63%

26%

37%

21%

10%

6%

+3

The ABC

46%

54%

59%

20%

39%

26%

8%

6%

+5

The Reserve Bank

67%

49%

53%

16%

37%

28%

12%

8%

+4

Charitable organisations

61%

50%

53%

9%

44%

33%

10%

5%

+3

Environment groups

45%

32%

36%

8%

28%

35%

24%

6%

+4

The Commonwealth Public Service

  49%*

30%

33%

6%

27%

41%

16%

10%

+3

Your local council

na

na

32%

4%

28%

39%

22%

6%

na

Religious organisations

29%

27%

31%

7%

24%

28%

35%

6%

+4

Newspapers

na

26%

31%

4%

27%

45%

20%

4%

+5

Online news media

na

23%

28%

4%

24%

45%

20%

6%

+5

TV news media

na

21%

26%

5%

21%

44%

26%

4%

+5

Federal Parliament

55%

22%

26%

4%

22%

37%

32%

5%

+4

State Parliament

na

na

25%

4%

21%

37%

33%

5%

na

Business groups

38%

22%

25%

3%

22%

45%

21%

9%

+3

Trade unions

39%

22%

23%

5%

18%

32%

36%

9%

+1

Political parties

na

12%

16%

2%

14%

36%

42%

6%

+4

Note: ‘Total Trust’ is an aggregate figure achieved by adding ‘A lot of trust’ and ‘Some trust’.
* This Commonwealth Public Service figure is from a question asked in 6 Feb 12.

Overall, there have been small increases in trust across all organisations since this question was last asked in June. However, there has been no significant change in the rankings.

Respondents had most trust in the High Court (63%), the ABC (59%), charitable organisations (53%) and the Reserve Bank (53%). They had least trust in political parties (16%), trade unions (23%), business groups (25%) State Parliaments (25%), Federal Parliament (26%) and TV news media (26%).

Compared to the average, Labor voters had more trust in Federal Parliament (40%), the High Court (67%), the ABC (68%), the Reserve Bank (61%), the Commonwealth Public Service (42%), trade unions (41%), environment groups (48%) and local councils (39%).

Liberal/National voters, compared to the average, had more trust in religious organisations (37%) and business groups (32%) but less trust in Federal Parliament (21%), Commonwealth Public Service (28%), trade unions (14%) and environment groups (27%).

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