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  • Jun, 2015

    Trust in newspapers

    Q. How much trust do you have in what you read in the following newspapers?

    Total a lot/some

    A lot of trust

    Some trust

    Not much trust

    No trust at all

    Don’t know

    Total a lot/some Jul 2011

    Total a lot/some Jun 2012

    Total a lot/some Jan 2013

    The Australian

    58%

    12%

    46%

    26%

    10%

    6%

    69%

    60%

    65%

    The Telegraph (NSW only)

    46%

    6%

    40%

    31%

    19%

    4%

    52%

    49%

    48%

    Sydney Morning Herald (NSW only)

    70%

    18%

    52%

    22%

    5%

    3%

    74%

    69%

    71%

    The Age (Victoria only)

    66%

    14%

    52%

    18%

    11%

    5%

    79%

    76%

    71%

    Herald Sun (Victoria only)

    48%

    8%

    40%

    28%

    17%

    6%

    54%

    51%

    50%

    Courier Mail (Queensland only)

    48%

    8%

    40%

    33%

    13%

    6%

    65%

    51%

    57%

    * Note : Percentages based only on respondents who had read each newspaper.

    Among those who have read the newspaper, 18% have a lot of trust in the SMH and 14% have a lot of trust in The Age. 12% of readers of The Australian have a lot of trust in the newspaper but only 6% have a lot of trust in The Telegraph. 50% have not much or no trust in The Telegraph, 46% not much/no trust in the Courier Mail and 45% not much/no trust in The Herald Sun.

    Overall, the most trusted newspapers were the SMH (70% a lot/some trust) and The Age (66%). The least trusted were The Telegraph (46% a lot/some trust), the HeraldSun (48%) and the Courier Mail (48%).

    Since this question was asked in 2013, there have been declines in trust in the Courier Mail (down 9%) and The Australian (down 7%), while The Age has declined by 5%.

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