Essential Report

Subscriptions to TV and content streaming

Feb 2, 2016

Q. Does your household subscribe to any of the following TV and content streaming services?

Total

Men

Women

Aged 18-34

Aged 35-54

Aged 55+

Download from internet

Foxtel

30%

32%

28%

30%

33%

26%

32%

Netflix

25%

25%

25%

47%

19%

8%

36%

Stan

6%

7%

6%

12%

5%

1%

10%

Presto

7%

8%

6%

10%

8%

1%

13%

Other streaming service

8%

9%

8%

11%

10%

3%

21%

Total subscribe to TV or content services

51%

52%

51%

67%

51%

34%

66%

51% say they subscribe to TV and content streaming services. 30% subscribe to Foxtel and 25% subscribe to Netflix. 67% of those aged under 35 subscribe to TV and content streaming services including 47% who subscribe to Netflix.

Those who download films, music or television shows via the internet for free are more likely to also subscribe to TV and content streaming services (66%).

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