Essential Report
News Stories
Q. What news stories about the campaign have you noticed?
- Two major news stories affecting the party leaders this week were the reaction to the Daily Telegraph’s story on Bill Shorten’s mother, and the egging of Scott Morrison. There was some awareness of the final leaders debate.
- Coalition messaging and advertising appears to be cutting through, as taxes were the most mentioned policy issue. Climate change was a frequently mentioned topic – more so than negative gearing, franking credits or the 5% deposit for first-time homebuyers.
- Following much coverage in previous weeks, UAP, One Nation and their respective leaders have had a relatively quiet week.

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Essential Report
In this week's report:
- Performance of Scott Morrison
- Performance of Anthony Albanese
- Preferred Prime Minister
- Views towards re-electing the federal Coalition government
- Party trust to handle issues
- Importance of Australia’s international reputation
- Scott Morrison’s impact on Australia’s international reputation
- Views towards Australia’s international reputation
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