Essential Report

Interest in horse racing

Nov 3, 2020

Q. How would you describe your level of interest in horse racing?

  Total Age   Difference to previous years
  18-34 35-54 55+   Nov’19 Nov’18 Oct’11
High interest 12% 14% 15% 8%   9% 8% 6%
Moderate interest 16% 22% 19% 9%   22% 20% 16%
Low interest 24% 27% 23% 22%   24% 26% 33%
No interest 45% 32% 42% 60%   44% 44% 44%
Don’t know 3% 5% 1% 2%   1% 2% 1%
Base (n) 1,063 319 371 373   1,033 1,028 1,046
  • Just over one in 10 people say they have a high interest in horse racing (12%) while 45% have no interest. Interest in horse racing is consistent with previous years, with no significant shift in interest.
  • Older people are more likely than younger people aged 18-34 to have no interest in horse racing (60% among those aged 55+, to 32% of 18-34-year olds).

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