Q. If the legislation is introduced and news content was removed from Facebook and Google, how likely would you do the following to search and read news articles?
|TOTAL: Likely||TOTAL: Unlikely||Very likely||Quite likely||Not that likely||Not at all likely|
|Go directly to news websites to read content||75%||25%||37%||38%||15%||10%|
|Continue to use Google and Facebook and read less news||69%||31%||26%||43%||19%||12%|
|Use alternative platforms to Facebook and Google to find and read news articles (such as Twitter, LinkedIn or Reddit)||53%||47%||22%||31%||24%||22%|
|Use the Apple News aggregator||37%||63%||14%||22%||27%||36%|
|Total||Age Group||Frequency of news consumption on social media|
|TOTAL: LIKELY||18-34||35-54||55+||At least daily||At least once a week||Less than once a week||Never|
|Go directly to news websites to read content||75%||70%||81%||73%||84%||77%||62%||46%|
|Continue to use Google and Facebook and read less news||69%||67%||76%||63%||77%||72%||60%||39%|
|Use alternative platforms to Facebook and Google to find and read news articles (such as Twitter, LinkedIn or Reddit)||53%||61%||64%||37%||64%||50%||42%||25%|
|Use the Apple News aggregator||37%||42%||49%||20%||42%||42%||29%||11%|
- The majority of people would use alternative sources such as direct content (75%), other social media platforms (53%) or Apple news (37%) if social media platforms stopped offering free news contents as part of their service.
- However, 77% of daily Facebook and Google users said they are likely to continue to use the platforms, but read less news.
Read Essential's ongoing research on the public response to Covid-19.
In this week's report:
- Performance of Scott Morrison
- Performance of Anthony Albanese
- Preferred Prime Minister
- Views towards re-electing the federal Coalition government
- Party trust to handle issues
- Importance of Australia’s international reputation
- Scott Morrison’s impact on Australia’s international reputation
- Views towards Australia’s international reputation