Essential Report

Contact with election campaign

Jun 7, 2016

Q. Over the last few weeks which of the following types of contact have you had with the election campaign?

  Total   Vote Labor Vote Lib/Nat Vote Greens Vote other
Seen TV campaign ads 58%   57% 65% 49% 61%
Received campaign materials in your letterbox 49%   48% 50% 54% 63%
Watched one of the party leader debates on TV 22%   26% 22% 27% 24%
Received an email about the election 17%   19% 19% 28% 12%
Visited a website about election issues 13%   16% 12% 20% 13%
Been surveyed on the phone 12%   14% 14% 7% 16%
Had a phone call from a political party 11%   13% 11% 12% 11%
Been approached in the street by party workers handing out material 9%   10% 12% 8% 6%
Been door-knocked by a political party 5%   6% 7% 2% 4%
Been door-knocked by another group (e.g. union, interest group) 4%   6% 4% 3% 3%

58% say they have seen TV ads about the election campaign and 49% have received campaign materials in their letterbox. 22% say they have watched a leaders debate.

Only 5% say they have been door-knocked by a political party and 9% have been approached by party workers in the street.

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