Q. How much trust do you have in what you read or hear in the following media?
| Total a lot/some
15 Mar 10 |
Total a lot /some | A lot of trust | Some trust | Not much trust | No trust at all | Don’t know | Don’t use | |
| News and opinion in daily newspapers | 62% | 53% | 6% | 47% | 29% | 10% | 2% | 6% |
| News and opinion in local newspapers | – | 54% | 6% | 48% | 29% | 8% | 2% | 6% |
| Commercial TV news and current affairs | 64% | 48% | 5% | 43% | 30% | 17% | 2% | 3% |
| ABC TV news and current affairs | 70% | 71% | 23% | 48% | 15% | 6% | 2% | 6% |
| Commercial radio news and current affairs | 54% | 46% | 4% | 42% | 32% | 12% | 3% | 7% |
| ABC radio news and current affairs | 62% | 67% | 21% | 46% | 17% | 4% | 2% | 10% |
| Commercial radio talkback programs | 38% | 33% | 5% | 28% | 32% | 22% | 3% | 10% |
| ABC radio talkback programs | 45% | 47% | 10% | 37% | 27% | 9% | 3% | 13% |
| News and opinion websites | 49% | 41% | 5% | 36% | 35% | 12% | 3% | 9% |
| Internet blogs | 20% | 20% | 2% | 18% | 35% | 25% | 5% | 16% |
Trust in media has dropped in all the types of media listed above since 15th March 2010 – except for ABC outlets, which have actually increased slightly.
ABC TV news and current affairs collects the highest number of people who have a lot/some trust (71%). This is followed by ABC radio news and current affairs (67%).
The lowest level of trust was recorded for internet blog (20% – the same as in March 2010). This was followed by commercial radio talkback programs (33%).
The biggest drop in trust was for Commercial TV news and current affairs which dropped from 64% to 49% for the total number of people who selected a lot/some trust.
Another big drop was in the level of trust for news and opinion in daily newspapers, which dropped from 62% in March 2010 to 53% for the total number of people who selected a lot/some trust.